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College of Commerce and Business Administration (CCBA)
              Department:  Management and Marketing
                      Course Code:   MKTG 401
                      Course Title:   Brand Management
                      Title & Author:   Strategic Brand management:Building measuring and
                                    managing brand equity \ Kevin lane keller

                      Pub. Year:    2013
                      Call No. on the Shelf:  HD69.B7 K45 2013  : فرلا لىع فينصتلا مقر

                      Course Code:   MNGT 211
                      Course Title:   Human Resource Management
                      Title & Author:   Human resource Management \ Garry Dessler/Al Ariss Akram


                      Pub. Year:    2012
                      Call No. on the Shelf:  HF5549 .D4379 2012  : فرلا لىع فينصتلا مقر

                      Course Code:   MNGT 212
                      Course Title:   Organizational Behavior
                      Title & Author:   Organizational Behavior \ Robbins, Stephen P.-Judge, Tim


                      Pub. Year:    2017
                      Call No. on the Shelf:  HD58.7 .R62 2017  : فرلا لىع فينصتلا مقر

                      Course Code:   MNGT 213
                      Course Title:   Business Ethic
                      Title & Author:   An introduction to business and management ethics / by
                                    Michael R. Harrison.

                      Pub. Year:    2005
                      Call No. on the Shelf:  HF5387.H367 2005  : فرلا لىع فينصتلا مقر






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